Thoughts on what businesses actually need from the Cloud, not what vendors wish they needed.

Chris Bliss

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Top Stories by Chris Bliss

It’s easy to always say no. Your systems function, the processes are clear, it works. Why invest in cloud computing if nothing is broken? What’s wrong with inaction? We hear that sentiment all the time and it’s easily understood. Business owners are risk adverse and they don’t want to fall for short-term fads, especially with the backbone of their business (IT). That’s commendable. Unfortunately, when a game changer like cloud computing comes along, undue conservatism becomes increasingly costly. Here’s why. 1. When you overlook meaningful trends you then lend a strong competitive edge to early adopters. For example, if your competition’s sales team is linked in via mobile, cloud-based sales pipelining tools, and your team is still struggling to access your on-site server and wonky on-premise CRM, what chance do you stand in competitive bidding? It’s like fighting ... (more)

Why SaaS and Cloud Apps Can Learn from WoW

Anyone who knows what WoW or MMORPG stand for also knows that PC gaming has something important to say about SaaS. For the acronym-unacquainted among us, “World of Warcraft” (WoW) is a “massively multiplayer role-playing game” (MMORPG) in which millions of online players compete for in-game rewards and experience. The numbers behind WoW are staggering – at the time of writing, over 5.5 million users were online. Add to that some 7 million inactive users, and Blizzard Entertainment, the company behind WoW, has over a dozen million paying subscribers. Wow indeed. Considering that ... (more)

Client Case Study: When Business Tools Break

I got a call a few weeks ago from a NYC-based foreign language school that was looking for a software makeover. They were using Google Spreadsheets to manage their student, class, and payment information, and for the previous year were happy as can be. After all, Google Spreadsheets offers some awesome collaborative capabilities: simultaneous spreadsheet viewing and editing, universal accessibility, and powerful Excel-like analytics and reporting. Still, as the business grew, the sheer size of the spreadsheet made it more of a headache than anything. As is so often the case, they ... (more)

Cloud Computing Makes Business Easier

VM Associates is a New York City cloud computing consulting firm. We help companies transition into newer, better, smarter software. Contact us to talk about your business, the cloud, and how we might help. ... (more)

Top Five Tips for Choosing a Small Business CRM

When small business owners think of software, they think of email, file management, and…. CRM. Shorthand for “Contact Relationship Management,” CRMs help businesses organize their customers, leads and sales. Important stuff. Unfortunately, choosing a CRM isn’t easy. The Google Apps marketplace lists 90 of ‘em: GetApp has over 280. There are thousands more (and they all sound the same). How’s a business owner to choose? We review (and break) new CRMs every week, so we’re pretty confident when we spot a good one. Here are 5 tips for choosing your own CRM – hope it helps! #1 Cho... (more)